Blogging Is Dead, Long Live Blogging
Blogging, according to Wired magazine is “so 2004″:
Thinking about launching your own blog? Here’s some friendly advice: Don’t. And if you’ve already got one, pull the plug.
Writing a weblog today isn’t the bright idea it was four years ago. The blogosphere, once a freshwater oasis of folksy self-expression and clever thought, has been flooded by a tsunami of paid bilge. Cut-rate journalists and underground marketing campaigns now drown out the authentic voices of amateur wordsmiths. It’s almost impossible to get noticed, except by hecklers. And why bother? The time it takes to craft sharp, witty blog prose is better spent expressing yourself on Flickr, Facebook, or Twitter.
I suppose they have a point. The internet has developed since blogging began, with the ease of audio and video embedding and general usage plain old text has become somewhat superceded. And now the MSM has entered in full force.
However, blogging stays alive - just in a new form. Text, video and audio together. Facebook, Twitter and Flickr have taken over the personal diary blogs and the personal posts. It has taken the “what I had for breakfast” and “what I did today” type posts away from blogs and in to a more easily accessible social network.
But it hasn’t - and can’t - take away the topical blogs, such as political blogs. Why? Because Facebook, Twitter etc. aren’t capable of taking those sort of posts and thoughts and making them available to all. Twitter gives you just 140 characters, and Facebook notes are available only to “friends”.
As for the entry of the MSM to the blogosphere, that’s not all a bad thing. Even if it can be said to remove some attention from amateur blogging commentators such as yours truly, they add an extra dimension to the debate and help “legitimise” the process as a form of journalism. As well as that, the inclusion of MSM journalists help publicise blogging and increase readerhsip of all blogs in a roundabout fashion.
So even though blogging has died in one form, it lives on in another.
Other comments: Rory Cellan-Jones @ BBC dot.life (via Mike Rouse on Facebook), Doctorvee.











